Is rural agriculture a big business opportunity for the mobile industry or the mobile industry is a big business opportunity for rural agriculture? This is the question that I continue to grapple with as I browse through presentations at the mAgri event during the just ended GSMA Mobile World Congress 2012 in Barcelona, Spain, and…
Tag: mAgri
Mobile Agriculture to feature at the Mobile World Congress 2012
A panel on “Mobile Agriculture: The Market Opportunity” will be one of the highlights at the upcoming Mobile World Congress 2012 scheduled for Barcelona, Spain at the end of this month. This intensive panel session will cover issues on the immediate opportunities for the mobile industry to launch commercially driven services for farmers, and the…
The mFarmer Initiative: USAID joins hands with others for Ag. Devt.
The United States Agency for International Development (USAID) in collaboration with Bill and Melinda Gates Foundation (BMGF) and GSMA have launched a global initiative to facilitate the rapid scaling of the use of mobile phone networks to provide poor farmers with valued agricultural information. The mFarmer Initiative aims at developing a global, shared database of…
Digitalisation and Smallholder Agriculture 